Chicago Video Production

Ox Box // 3D Product Animation

3D product animation is becoming increasingly popular in the manufacturing space. We produced this 3D product animation video for Ox Box, a corrugated box/shipping and storage container manufacturing company in the Chicago suburbs.

The manufacturing company developed a new shipping kit product and wanted to market it with video on their website, social media and at trade shows. Instead of filming the container in a manufacturing facility or a warehouse, we opted to use 3D animation so the viewer could easily see the components of the kit and how it sets up and knocks down in seconds.

The first stage of our video production project was to develop a script. We analyzed current marketing language and developed a script that targeted the manufacturing company’s target audience. From there, we created a storyboard for each scene based on the product photos. We held a casting to select a voiceover, searched for the right music, and 3D animated all of the scenes.

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School Referendum Video Production

We produce school referendum videos for school districts around the country and have a pretty good track record of doing it. All of the school referendum projects we have worked on have passed voter approval. Using video to communicate your school district’s needs to community stakeholders is becoming increasingly important. With our school referendum video production work, we are able to interview staff and community members, visually show people what’s happening inside the buildings, and use graphics and music to present a professional video production for school district communities.

Still photos and text can only do so much but when we actually show students moving around in a building, and how people use various spaces in a school, it has a better way of visually communicates your needs. We have worked with many different school districts and have the experience to do a full analysis of your school district’s referendum project and develop a comprehensive video production plan to target the right messaging around your audience. We have a strong track record of producing referendum videos that get winning votes in the community.

Throughout this blog post, we have provided various examples of our school district referendum video production work.

The series of videos above were produced for Maine Township High School District 207. For this project, we produced a main overview video and videos that focused on certain topics. Those topical videos were distributed on social media and the school district’s website. The main overview referendum video was shown at board meetings, community meetings and was also on the school district’s website page about the referendum. After this video series was developed, the $195 million bond referendum passed.

Lake Forest High School District 115

During their first referendum attempt since COVID, we were hired by District 115 to help educate their community about the $105.7 million referendum to protect and improve the historic 88-year-old Lake Forest High School. We produced a series of vertical social media videos and horizontal videos that were distributed on the school district’s website and shown at community meetings. Voters passed the referendum.

Hinsdale Township High School District 86

Hinsdale Township High School District 86 hired us to create this video for their referendum campaign. After this video was created and distributed throughout the community,they passed a $140 million referendum.

Community Consolidated School District 15

As part of an initial exploratory phase, Community Consolidated School District 15 hired us to produce a series of videos about its infrastructure and programming referendum to educate their board and community members about existing challenges. The videos focused on different aspects of their overall needs. After watching the videos, the school board was able to provide guidance about what areas to focus on during their next discovery phase and the project was given the green light. An additional set of videos were produced to educate community members about their referendum plans. The “Moving 15 Forward Overview Video” was selected as a winner in the 2022 Illinois Chapter of the National School Public Relations Association’s Communications Contest. The $186 million Moving 15 Forward plan passed voter approval. $93 million will come from District 15 funds and $93 million from the referendum.

New Trier Township High School District 203

Voters rejected several referendum attempts for New Trier Township High School District 203, but after the referendum passed, we were hired to produce a video that highlighted the project to educate community members about the importance of the project. While this video was playing to a large community audience, many viewers were moved to tears.

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Aerial Drone Video & 3D Building Overlay

Central Steel & Wire Company is building a new 900,000 SQ FT metal manufacturing facility in University Park, Illinois (Southern Suburb of Chicago). Before the building was built, they wanted to promote their new metal manufacturing facility. Our concept was to fly the aerial drone and capture video footage of the vacant site and overlay the new building on top of the live action drone footage.

Using the CAD drawings and site plans, we were able to determine the best angles to film the empty lot with the drone. To achieve the desired final result of this video production, we had to find the right day to fly the drone. Wind speeds, lighting, and time of day were all factors for us to consider.

The aerial drone video footage was filmed in a flat picture profile so that we had maximum latitude in post production for color grading and correction. Video footage was captured at various angles and altitudes and with various movements.

Then, using the CAD drawings, we created the building in a 3D space. That building was then overlaid onto the moving aerial drone video footage. Everything was edited to music and exported in HD.

Central Steel and Wire Company is owned by Ryerson.

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