PADS Lake County // Fundraising Video
Pads Lake County is a nonprofit organization based in the North and Northwest suburbs of Chicago. PADS provides immediate, critical services to those who are homeless. The purpose of this video production was to connect viewers emotionally to the nonprofit‘s mission. The video was going to premiere at their upcoming fundraising event. To do that, we worked with our client to help identify a case study video story. Because they help so many people everyday, it was challenging to find THE BEST story. We even presented the possibility of filming several client stories and combining them into one fundraising video.
It all started when PADS Lake Co. received a call that two people were living in the woods behind a building in Waukegan, Illinois. What transpired is a story of compassion and an opportunity for one man to revisit his love of music.
//How We Filmed It//
Over the course of one day, we filmed Carl + Adrienne’s Story. We interviewed them at their new home, filmed some footage of Carl playing his violin outdoors and also filmed the miracle PADS worker (Melvin) who drives around looking for homeless in Lake County. We also filmed some aerial drone video footage of the area!