School Video

Township High School District 113 Teacher Profile Video Series

Posted at h in School Video

Township High School District 113, which covers Deerfield High School and Highland Park High School in Chicago’s North Shore, hired Delack Media Group to produce a series of teacher profile videos.

The District 113 vision states they have a “Passion for potential, everyone, everywhere.” That passion for student potential is realized because of the teachers and staff. Through this video production, we’re able to take a unique look inside these public high school classrooms from the educator’s lens. We sit down and talk to them about the passion for excellence in District 113 that drives the passion for student’s potential.

Through this video series, the Deerfield and Highland Park communities were able to see what it’s like inside the classroom and hear the educator’s passion in their own words.

Each of the videos in this series were released to their school communities on a monthly basis throughout the school year on the school district’s website, school websites, email newsletter, and shown during the Board meetings.

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Illinois school referendum video production

CCSD 15 | School Referendum Video Production

Posted at h in School Video


As anyone who owns a home knows, you have to do regular maintenance on it. Otherwise, things start to fall apart over time. Now imagine having to maintain 20 large school buildings. That’s exactly what Community Consolidated School District 15 in Palatine, Illinois does on a daily basis. With that many buildings and limited funding, the school district needed to prioritize major repairs. Over time, minor repair fixes blossomed into large needs. And while identifying those needs across all of their buildings, some of the solutions created unintended challenges over the years. What followed was a discovery process to identify how the school district could provide a quality education for all of its students. And that’s where Move 15 Forward began.

CCSD 15 hired Delack Media Group to produce a series of videos that would educate community stakeholders about the school district’s referendum plans. We helped identify various “buckets” for each of their needs. From there, we worked with the school district to produce a video about each “bucket”: Infrastructure, Kindergarten, Middle School, and Safety & Security. An overview video was also produced.

The videos were then shown to the school board, community members and stakeholders at various community meetings, and were distributed on the school district’s referendum website, newsletter and social media channels. And in the recent election, residents passed the referendum.

We also received great news that the “Moving 15 Forward Overview Video” was selected as a winner in the 2022 Illinois Chapter of the National School Public Relations Association’s Communications Contest. It’s a true honor for us to have been a part of this referendum video production and a testament to the continued commitment we have to helping school districts around the country produce great video content that helps educate and inform their communities.

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School Referendum Video Production

Posted at h in School Video


We produce school referendum videos for school districts around the country. Using video to communicate your school district’s needs to community stakeholders is becoming increasingly important. With our school referendum video production work, we are able to interview staff and community members, visually show people what’s happening inside the buildings, and use graphics and music to present a professional video production for school district communities.

Still photos and text can only do so much but when we actually show students moving around in a building, and how people use various spaces in a school, it has a better way of visually communicates your needs. We have worked with many different school districts and have the experience to do a full analysis of your school district’s referendum project and develop a comprehensive video production plan to target the right messaging around your audience. We have a strong track record of producing referendum videos that get winning votes in the community.

Throughout this blog post, we have provided various examples of our school district referendum video production work. The series of videos above were produced for Maine Township High School District 207. For this project, we produced a main overview video and videos that focused on certain topics. Those topical videos were distributed on social media and the school district’s website. The main overview referendum video was shown at board meetings, community meetings and was also on the school district’s website page about the referendum. After this video series was developed, the $195 million bond referendum passed.

Hinsdale Township High School District 86

Hinsdale Township High School District 86 hired us to create this video for their referendum campaign. After this video was created and distributed throughout the community,they passed a $140 million referendum.

Community Consolidated School District 15


As part of an initial exploratory phase, Community Consolidated School District 15 hired us to produce a series of videos about its infrastructure and programming to educate their board and community members about existing challenges. We produced a series of videos that focused on different aspects of their overall needs. After watching the videos, the school board was able to provide guidance about what areas to focus on during their next discovery phase. After the videos were shown, the project was given the green light and an additional set of videos were produced to educate community members about their referendum plans. The “Moving 15 Forward Overview Video” was selected as a winner in the 2022 Illinois Chapter of the National School Public Relations Association’s Communications Contest.

New Trier Township High School District 203

Voters rejected several referendum attempts for New Trier Township High School District 203, but after the referendum passed, we were hired to produce a video that highlighted the project to educate community members about the importance of the project. While this video was playing to a large community audience, many viewers were moved to tears.

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