The principal at St. Procopius Catholic School in Chicago, Illinois wanted to put a video on their school’s website, which would highlight the school’s activities, unique dual-language curriculum, and programs for fundraising and recruiting purposes. We partnered with the school’s staff to create a script that would communicate the message they wanted to convey to viewers. The primary audience was a web audience, who would view the video on the school’s main homepage. Because the school has a strong Spanish-speaking enrollment, we coordinated tryouts to hire the perfect professional voiceover talent with dual-language skills. Our production team filmed the school in one day with a High Definition tape-based video camera, camera crane, and Steadicam.
Here’s how the video appeared on the school’s homepage: