Posted at h in Motion Design
As part of Monitor Liability Managers, LLC’s 20th Anniversary, they wanted to commemorate their company’s history through a visual journey in their homepage’s top banner. We took their new 20th Anniversary logo and integrated it’s design into the banner animation. Starting off with their current logo, we storyboarded a concept that would take website viewers through several words that described the company’s progression.
We used the “swoosh” from their current logo and created a path, where users could travel through the company’s years of growth. At the end, viewers would continue along the path as it wound its way around and through the new 20th Anniversary logo.
Here’s how the banner animation looked on their website:
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