Chicago Marketing Video Tag

chicago nonprofit video production little village

Boys & Girls Clubs of Chicago

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It’s been an amazing journey for nine members of the Boys & Girls Clubs of Chicago. With 19 Clubs throughout the city of Chicago, the nonprofit organization inspires our city’s youth to develop character, leadership, and a willingness to serve their Clubs and community. Every year, the individual Clubs nominate one exemplary member to compete for the title of Boys & Girls Clubs of Chicago’s Youth of the Year.
chicago nonprofit video production little village
The Youth of the Year Award is the organization’s highest local honor; rewarding leadership, service and academic standing. The competition gives us a rare glimpse into the lives of Chicago’s youth positively affected by the Boys & Girls Clubs of Chicago, and provides an opportunity to celebrate the success of its members, the efforts of its staff and volunteers, and the powerful impact of its programs.

The Youth of the Year Award competition includes several steps along the way, culminating in a public speech, which was held at a Navy Pier event. Those in attendance included Mayor Rahm Emanuel.
non profit video production chicago boys and girls clubs
The purpose of the video was to show attendees what the nominees face in their individual neighborhoods, what they did to prepare for the speech, and how the Clubs impact their lives. We filmed at four of the organization’s Clubs, filmed b-roll of various preparations for the competition, and conducted eleven interviews. Our services also included a local TV news station b-roll drop for local newscasts.
navy pier chicago video production company non profit
When the video played at the Navy Pier event to over 900 people, it received a huge round of applause (and even some tears). It has been an amazing journey and we want to congratulate Evelyn from the Cotter Club for winning the award! To watch a recap video of the Youth of the Year event, CLICK HERE.

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motion graphics explainer video barrington illinois

Aardvark Web Works | Animated Video

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From the moment I met with Marlene, the President of Barrington-based Aardvark Web Works, I knew that we’d be able to create a video that creatively explained her business to potential customers. Marlene is very creative and full of energy. So, I wanted to produce a video that matched her personality and the energy that fills the Aardvark Web Works’ office. While sitting in Marlene’s office, she showed me a drawing of an aardvark on the wall. That’s when I immediately knew the concept for her video.
My idea was to create a character animated video, which would be narrated by an aardvark. The aardvark would introduce viewers to a small business owner who had an outdated website. I liked the idea of using the aardvark as the “team leader” of aardvark web works. So, the idea was that he recruited a bunch of his friends and created Aardvark Web Works, a full-service web design company.

After scripting, the next step was to create a storyboard of the figures. Here’s a screen capture of one of the scenes:
Animated Explainer Video Chicago Barrington
After approval of the storyboard, we added motion signals to each frame:
Chicago Barrington Motion Graphics Production 2D Explainer Video
From there, we added color and shading to the characters. Here are a few concepts we created:
Styleframe 2D Motion Graphic Explainer Video Chicago Barrington
Storyboard for 2D animation Chicago Barrington Video Production

 

 

 

 

 

 

After that, we worked with a professional voiceover, added a music track, and added sound effects to the whole video. Andy the aardvark was born and Sandy the small business owner now has an updated website! motion graphics explainer video barrington illinois
Here’s how the video appeared on their homepage:Chicago web video production

This video was also featured on the Barrington Area Library’s Business Blog! See the blog post by clicking here.
UPDATE: Marlene also gave a presentation in Barrington, Illinois about web trends and spoke to the group about the importance of web video. We captured a portion of her speech on an iPhone. In her own words, Marlene describes how big of an impact her new video has on her business:

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