Chicago Video Production

Chicago Nonprofit Video Production

Prevent Child Abuse America | A Mother’s Wish


Prevent Child Abuse America is a nationwide nonprofit organization with its headquarters in Chicago. The nonprofit organization hired our video production company to produce a branding film that reflected its new marketing campaign. Their mission is to promote the healthy development of children and prevent child abuse before it can occur.

Based on the new marketing campaign, we worked on messaging for the video production and developed a script that emphasized the importance of raising a healthy child from a mother’s perspective. Paired with appropriate visuals, a voiceover and inspirational music, we were able to produce a video that is being used in both online and offline social media and fundraising campaigns!

You might also like:

Comments

comments

Read More
South Barrington TV Commercial Video Production

Derick Dermatology | TV Commercial


As a Chicago video production company, we’re always looking to push the creative envelope. Many would say it’s impossible but we were able to produce a complete TV commercial in Chicago and South Barrington with a cast and crew of 15 people…from concept to delivery…in a month! Here’s how we did it:

Derick Dermatology is a dermatologist with medical offices in the Northwest Chicago suburbs of Arlington Heights, Barrington, Crystal Lake and Lake Zurich. Shortly after the New Year, their team contacted us about producing a commercial in time to air during the 89th Academy Awards Oscars TV broadcast. The deadline for delivery of the TV spot to Comcast was exactly a month from the day we met. To come up with a concept, storyboard, script, assemble a cast and crew of 15 people, scout multiple locations, film, edit, color, and mix all within a month is no easy task but we were of course up to the challenge!

South Barrington TV Commercial Video Production

We had worked with the Derick Dermatology team in the past and they’ve been an amazing partner. Whenever, we’re presented with a short turnaround project, the ability to communicate back and fourth with our clients quickly is paramount to meeting deadlines. The Derick Dermatology team was amazing and were always available any time of the day to quickly make decisions. Given the complexity of this project, we knew that having them as a client again for this short turnaround TV commercial project would be a perfect fit.
TV Commercial Spot Creative Treatment
THE CONCEPT

Our client wanted to launch a new “Live In Your Skin” marketing campaign. It would include a multi-platform approach with digital, broadcast, and print involved. After presenting several concepts to our client, they came up with the idea of wanting to show a potential patient in everyday situations where they were clearly comfortable in their skin. We brainstormed different locations and were limited due to the time of year (January) in Illinois.

Beautiful Chicago Pool TV Commercial

We scouted several potential locations and were able to find a beautiful pool in Chicago, a warehouse space (also in Chicago), and a home in South Barrington where we could film the commercial. A huge thanks to the team at 73 East Lake in Chicago for being so accommodating to our talent and crew and Heidi Seagren of Jameson Sotheby’s International Realty in Barrington who coordinated filming in the South Barrington home.
South Barrington Commercial Video Production

Credit: Peter Thompson Photography

We also worked with our client to cast talent for five on-camera roles. All of the roles were filled in about two weeks.

South Barrington TV Commercial Production

THE TIMELINE

With a month from first meeting to delivery, the turnaround on this project was quick. Within 10 days of our first client meeting, we provided a creative concept, storyboard, potential filming locations, talent selections, and script. After decisions were made at the creative meeting, we worked on finalizing talent contracts and negotiating locations for filming. We also worked with our voiceover talent on voicing the script before filming even occurred. That way, we had that part in the bag already. We filmed everything over a very busy two days. The day after the final shoot, we started on editing. All of the final scenes were selected, tweaked, colored, and sound was mixed. We worked over the weekend to get everything done. Post production was finished in five days.

1/6-First client meeting
1/16-Presented creative concept, filming locations, talent options, and script
1/31 & 2/1-Field Production & Filming
2/6-Final delivery to client

The final spot was then delivered to Comcast for broadcast during the E! Live from the Red Carpet Preview party.

You might also like:

Comments

comments

Read More
Naperville aerial drone video service

RJN Group // Tutorial Videos

After we produced a branding video for RJN Group, we were hired for another video production series.

We created two videos for the wastewater engineering firm. One tutorial video explained what happens when their crews come into a neighborhood for smoke testing. If smoke testing results warrant additional inspections, it may require an in-home inspection. We produced a second video that explains to homeowners what they can expect during those visits.

We filmed the video production in Naperville and Wheaton. We also worked with the client on scripting and added a professional voiceover. All of the graphics work was completed in After Effects. The videos were closed captioned and uploaded to the firm’s YouTube channel, where hearing impaired viewers and non-English speakers could choose to watch the video with captions in 22 different languages!

You might also like:

Comments

comments

Read More