Author: Nathan Delack

east st louis video production

AARP Illinois // Political Advocacy // Enough is Enough

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AARP Illinois is running a political advocacy campaign entitled “Enough Is Enough“. Their microsite states, “Illinois is experiencing a severe fiscal crisis caused by years of fiscal mismanagement and recently, two years without a budget.  Millions of residents of all ages suffered through the lack of depleted programs and services.”

east st louis video production

The nonprofit organization wanted to highlight exactly how Illinois’ fiscal crisis was affecting residents and organizations in East St. Louis, Illinois through this video production.  

In less than a week, we sourced three different stories in the town. All of them highlighted how the Illinois budget crisis was affecting them. For this political advocacy video production, we interviewed local residents, town officials, and nonprofits.

All of the videos were edited and delivered within 24 hours to our client who handled online distribution of the series through social media channels, email, and the nonprofit’s microsite.

After the campaign ran, the Illinois General Assembly passed a balanced budget! It was the first time in two years this happened. 55,000 people watched the videos in their email and 3,400 clicked through to contact legislators. Pretty amazing results for videos we sourced and delivered in record time!

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chicago political video production

Sara Sadat // Village of Lisle Trustee Election Video

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Sara Sadat was running for Village of Lisle Trustee. With a website and social media already in place, she wanted a better way to tell her personal story. She was new to politics and was quite involved on the local level. The political candidate thought about doing a series of Facebook Lives but realized a well produced video would probably help connect voters on a more emotional level to her story.

When she was eight years old, Sadat moved with her Mom from India to the United States. A survivor of domestic abuse, Sadat is an artist, works as an executive, and is deeply involved with her local community. She saw opportunities in Lisle and wanted to make it better!

We helped Sadat narrow down her story and worked on a storyboard for the video. Filming took place over the course of a day. With political video productions, we typically have short turnarounds. The edit was complete within 24 hours and when posted online, the video started spreading like wildfire!

She posted the video on her YouTube page and Facebook Fan Page, which had over 22,000 views by election day! The best news…she was elected!! Congrats, Sara!

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High Jump | Fundraising Video

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High Jump is a two-year, tuition-free academic enrichment program for rising seventh graders in Chicago. The Chicago nonprofit teaches students who demonstrate strong academic potential, value learning, and have dreams of excelling academically.

Through this video production, we were able to tell the stories of three exceptional High Jump students and how the Chicago nonprofit has helped them excel academically.

chicago nonprofit video production
Filming Anaitzel’s story at Latin Campus

Our initial plan was to capture the three student stories over the course of three separate seasons. That was the plan but this year, Fall was short and quickly turned into Winter. So, two of the students were filmed during what we’ll affectionately call the “colder months” in Chicago.

chicago nonprofit video production
Filming the twins (Derrick and Justin) at University of Chicago Laboratory Schools

We filmed at three of the nonprofit’s Chicago campuses: Francis W. Parker, Latin School of Chicago, and University of Chicago Lab Schools. All filming was done with the RED Epic Dragon Cinema Camera for that extra movie-like look!

Filming at Francis W. Parker School on their stage

We started planning for this project about six months ago and it’s incredibly rewarding to see the final product come together. Even more amazing is that our client was able to raise over $1 million at their annual gala where this video premiered! This was $70K over their fundraising goal and an increase of over $200K from last year’s benefit. This is the highest amount ever raised in the history of this nonprofit!

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